November 5, 2013
This first phase of the restructuring and redesign of our new site puts the user at the center of the experience. We listened to your comments and paid particular attention to the diverse needs of all visitors to our site, from newcomers to seasoned professionals.
We’ve worked with external experts in user-experience, information architecture and responsive web design to bring you better navigation, easier access to useful information, and more links between pages that make it easier to learn more about our work and services. The new portal provides a quick overview of WIPO, and features new fly-out menus and better sign-posting to get you where you want to go, quickly.
We are also adding more content in all six languages of the United Nations. This will be an ongoing effort in the coming weeks and months.
What else has changed?
For our delegates and policy people – Prominent links to the work of all of our standing committees and decision-making bodies, a more user-friendly calendar of meetings, as well as details of the WIPO secretariat’s work in our Activities by Unit section.
For IP offices and other partners – A dedicated Cooperation area, which lays out the main pillars of our national, regional and global cooperation activities, and links directly to key resources.
For existing users of our IP services – Higher visibility for the latest updates and key resources on the landing pages for each of the main services: PCT, Madrid, Hague, Alternative Dispute Resolution. Each features prominent contact details to respond to your operational enquiries.
For new users – New “how to” areas on those same landing pages explaining the procedures of each of these services.
For IP information seekers – Expanded pages on copyright, patents, trademarks, designs and geographical indications in the About IP area, featuring information from the basics to details on WIPO’s work in each area. We’ve enriched our Reference area, providing a gateway to WIPO’s unique information tools and resources – from our global IP legal and technology databases, to statistics, documents and IP country profiles.
For the media – A more dynamic and information-rich Media Center, supplementing our press releases with background briefs, feature stories, video and infographics, as well as links to resources including statistics, photos, speeches by Director General Francis Gurry and more.
For anyone who wants to know more about WIPO – Accessible information about who we are, what we do, how we do it and how to work with us.
Designing for the future
The new design is clean and flexible, and responds to the changing ways you access information. It features seamless integration of video and visuals, and adjusts automatically to provide optimal display and navigation on desktops, tablets, and smartphones, regardless of size or system.
The site is designed to look and work best in the latest version of all major browsers; optimal results can be obtained by updating online if your current browser version is out-of-date.
What’s next?
The new site is a work in progress. Phase 2 will include ongoing upgrading and updating of content. Our many database applications will be adapted to the new design. New features will be added as needed. And most important, we will respond to your feedback to this first phase of the new WIPO site.
Please let us know what you think. Your comments, suggestions and complaints will help us shape the further evolution and improvement of wipo.int.