Collective Management of Copyright and Related Rights
Collective management is one option within the copyright system that requires or allows rights holders to administer their rights through a Collective Management Organization (CMO).
Managing copyright and related rights individually may not always be realistic. An author, performer or producer, for instance, cannot contact every single radio station to negotiate licenses and remuneration for the use of their songs. On the other side, it is not practical for a radio station to seek specific permission from every author, performer and producer for the use of each song. CMOs facilitate rights clearance in the interest of both parties and economic reward for rights holders.