Call for Young Content Creators: Online Branding Bootcamp
Are you a young social media influencer, a content creator aspiring to become one? Do you have a passion for digital business and want to transform your ideas into action? Join our exclusive online Youth Innovation and Business Promotion Bootcamp this October!
Event Details
- Date: October 24, 2024
- Language: English
- Time: 14h00- 16h00 CEST
About the Boot Camp
This boot camp aims to empower young influencers to harness the power of social media for business and innovation. Whether you're already influencing on social media or planning to start, this boot camp is tailored for you! Did you know you gain the same pivotal edge by technology to boost your brand and make content creation a lucrative business venture? Don’t miss out on participating! In this bootcamp you will learn how to use Intellectual Property resources to protect your innovation and brand.
What You'll Learn
Over the course of three dynamic sessions, participants will gain valuable insights and practical skills:
- Social Media as a Business
- Understand the mechanics of leveraging social media platforms for business growth.
- Learn strategies to monetize your social media presence.
- Use and leverage IP resources to protect your brand.
- Self-Branding
- Discover the essentials of building a personal brand.
- Master techniques to create a compelling and authentic online persona.
- Learn how to differentiate yourself in a crowded digital landscape.
- Attracting Support, Mentorship, and Sponsors
- Learn how to attract and secure mentorship and sponsorship opportunities.
- Develop skills to pitch your ideas effectively to potential supporters.
- Understand the importance of networking and building meaningful relationships.
Meet the Speakers!
Tsholofelo Tsholofelo
Tsholofelo is a seasoned executive with extensive experience leading Procurement & Supply Chain functions across multiple industries and regions, including Africa, the Asia Pacific, the Middle East, and Europe. As a certified Supply Chain Solutions Architect, Tsholofelo has deep expertise in the interface between business and technology – especially in the areas of process and cost optimization, digitization and automation, predictive analytics, procurement regulatory compliance, and integrating ethics and sustainability into supply chain activities. Currently based in Johannesburg as the Chief Growth Officer for Procura Insights, Tsholofelo oversees a team dedicated to fostering strategic partnerships and identifying new market opportunities across the African continent. In this role, he is instrumental in guiding the company’s expansion efforts, focusing on innovative procurement and supply chain solutions that cater to diverse industries including manufacturing, mining, financial services, retail, and public sector entities. Tsholofelo is MCIPS chartered, holds an Honors in Supply Chain Management, a diploma in Management Accounting, and a Master’s in Business Administration.
Mariya Alexandra Green
Mariya is a Business Manager at UBS. She is also a creative consultant and content creator, balancing her passion for creativity and digital marketing alongside a robust academic and professional journey. As content creator, Mariya collaborated with brands such as Visilab, On, Migros, Formetta, SIGG, Marionnaud, Rivella to mention but just a few. Mariya also holds a BA from University of Nottingham and a data driven MA in Comparative and International Studies from ETH Zurich with a study abroad semester at the Graduate Institute of International and Development Studies in Geneva. More personally, Mariya is a Sociopreneur passionate about improving the lives of those in need, a passion which drives her own volunteer initiatives.
Anca Ciurel
Anca is a Fellow in the Office of the Deputy Director General of the Copyright and Creative Industries Sector of WIPO. She is a Canadian attorney member of the Québec Bar who graduated with an LL.B. degree in civil law, a Juris Doctor degree in common law, and an LL.M. degree in transnational law. Anca worked with 5 UN organizations to date: UNESCO in Paris, UNDP in New York City, IOM and WIPO in Geneva and UNICEF in Budapest. Within the UN system, Anca held roles working on patent law of ocean science technologies, patent drafting and investigations. Before joining the UN system, Anca served fashion clients in a boutique IP law firm in Montréal. She also worked in the IP department of Louis Vuitton and Berluti in Paris on civil enforcement and the management of IP portfolios. Anca currently examines the role of IP in the creative industries (fashion, film, music etc.) and the future of the creative industries in the digital era.
Additional Learning Opportunities
Building on the success of the WIPO-ASEAN TikTok Competition, our boot camp will also include advanced topics to enhance your digital skills:
- Marketing Strategies and Analytics
- Explore both creative and analytical marketing strategies.
- Learn to use algorithms, data analytics, and social media trends to your advantage.
- Monetizing Your Content
- Strategies for negotiating paid partnerships and monetizing your content.
- Resources and programs offered by platforms like TikTok to grow your brand.
Who Should Apply?
We are looking for enthusiastic young individuals who:
- Are social media influencers or considering using social media to influence a topic of their choice.
- Have a keen interest in learning how to move from idea to action.
- Are passionate about digital business and entrepreneurship.
How to Apply
Don't miss this opportunity to transform your influence into impactful innovation!
Secure your spot before October 20, 2024.