IP Outreach in Practice > IP Crime
Overview
Organizer: | The Global IPR Foundation, Prime Focus |
Country/Territory: | India |
Language: | English Hindi |
Focus: | Film Piracy, Music Piracy |
Outreach Tools: | Campaign, Events, Films / Videos, Social media |
Target Audience: | Consumers |
Details
"I Hate Fake" campaign (2009/2010) to encourage consumers to pledge against piracy and consumption of fake goods
Links
http://www.facebook.com/pages/I-Hate-Fake/151913826742
http://www.primefocusworld.com/
http://www.primefocusworld.com/news/2009/12/i-hate-fake-campaign-launches-india
[Date Added/Updated: Feb 22, 2010]