IP Outreach in Practice > IP Crime
Overview
Organizer: | Zukunft Kino Marketing GmbH (ZKM) |
Country/Territory: | Germany |
Language: | German |
Focus: | Film Piracy, General Piracy |
Outreach Tools: | Campaign, Cartoon Animations / Comics, Curriculum Materials, Events, Newsletters, Posters / Printed Materials, Print / Radio / TV PSAs, Spokespersons / Spokescharacters, Training, Website |
Target Audience: | Consumers, General Public, Kids / Tweens / Teens, Parents, School Teachers |
Details
"Respe©t Copyrights - Eine Initiative zum Schutz des Originals":
School teacher section: curriculum materials for different age groups: "Comic-Geschichte", "Urheberrecht", "Wert und Werte"; newsletter, glossary and workshops for school teachers
Parents section: "Copyright", "Legal/Illegal", "Risks and Responsibilities", "Tips", "Q&A"
General public: information section, presence at events, ads
Links
http://www.respectcopyrights.de/
http://www.respectcopyrights.de/index.php?id=138
http://www.respectcopyrights.de/index.php?id=60
[Date Added/Updated: Sep 8, 2008]