IP Outreach in Practice > IP Creation

Overview

Organizer:	Enterprise UK
Country/Territory:	United Kingdom
Language:	English
Focus:	Entrepreneurship
Outreach Tools:	Awards / Scholarships / Grants, Brochures / Guides, Campaign, Case Studies, Clubs, Competitions, Curriculum Materials, Events, Films / Videos, Interactive Games, Media Coverage, Newsletters, Posters / Printed Materials, Social media, Spokespersons / Spokescharacters, Studies, Website
Target Audience:	General Public, Kids / Tweens / Teens, School Teachers, University Students

Details

“Enterprise UK” national campaign to give people in the UK the confidence, skills and ambition to be enterprising - to have ideas and make them happen; includes:

- ‘Global Entrepreneurship Week UK’ (part of the ‘Global Entrepreneurship Week’) celebration of enterprise; includes: ‘Women’s Enterprise Day’, ‘Social Enterprise Day’, ‘Home Enterprise Day’, ‘Make Your Mark Challenge’, meet ups, web chats, forum, games, events throughout the UK

- Competitions: 'Make Your Mark Challenge': the largest one day enterprise competition in the UK (annual, since 2005); 'Grow your ideas' (offers free office space for a whole year to help a business grow); 'Ideas MashUp' competition to inspire young people to generate ideas; 'Make Your Mark in Fashion' competition; 'Make Your Mark with a Tenner' (loans young people £10 for one month and challenges them to make as much profit and social impact as they can); 'Enterprising Young Brits' awards (open to anyone aged 30 and under who has made their idea happen in a new, innovative or inspiring way); 'Make Your Mark with a Ball' competition (designed to develop people’s enterprise skills through their passion for sport); 'Make Your Mark in the Mall'/'Make Your Mark in Retail' competitions (give entrepreneurs, who have an idea for a product or service the chance to trade for free within a retail environment); 'Make Your Mark in the Markets': gives you the opportunity to turn your entrepreneurial ideas into reality and start trading on a Market near you for free

- Website: ‘Make it happen!’ guidance, blog, forum, newsletters, case studies ('inspiring stories'), celebrity spokespersons, useful links, toolkits

- ‘Enterprising places’ campaign; includes: ‘Enterprising Britain’ competition (a nationwide competition to find the most enterprising place in the UK - a location where enterprise has helped transform a community and led to improved economic prospects for the area); The Enterprising Places Network

- ‘Ethnic minority enterprise’ campaign: inspire ethnic minorities to be entrepreneurs; includes: Pioneer Programme, Ethnic Minority Entrepreneurs ambassadors, case studies, events

- ‘Make Your Mark: Change Lives’ campaign: a campaign to inspire young people to use enterprising ideas for social and environmental change

- ‘Girls! Make Your Mark’ campaign: aims to change attitudes to business and provides young women and girls (in their teens and twenties) with inspiring role models who can show them that business might be for them after all; includes Girls! Make Your Mark ambassadors, Girls! Make Your Mark awards, Girls! Make Your Mark Awards newsletter, case studies, events

- ‘Spark’ Women’s Enterprise Ambassadors Network (aimed at women of all ages): brings together successful entrepreneurs and enterprise champions across the UK to encourage women to recognise that business is for them; includes: Spark Women's Enterprise Toolkit, Spark Your Potential events

- ‘Make Your Mark Club’: national network of student-led enterprise groups supporting students in schools and colleges across the UK to be enterprising and to make their ideas happen; objective: to increase the entrepreneurial motivation and confidence of 14-19 year olds, and to develop their enterprising skills and habits; includes: website, online 'Enterprise Now community', newsletter, competitions, materials (start-up guide, posters, membership cards and an annual certificate)

- ‘Make Your Mark in Music’: aimed at young people (aged 18-30) from across the UK who are looking for support to set up and run a regular, live music night in their home town or city.

- ‘Make Your Mark in Film’: whether you want to be a scriptwriter or sound crew, a designer or a director, Make Your Mark in Film aims to inspire you to make your ideas happen through film