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IP Outreach in Practice > IP Crime

Overview

Organizer: Câmara Americana de Comércio (AmCham)
Country/Territory: Brazil
Language: Portuguese
Focus: General Counterfeits, General Piracy
Outreach Tools: Cartoon Animations / Comics, Curriculum Materials, Events, Films / Videos, School Visits, Social media, Training, Website
Target Audience: Kids / Tweens / Teens, Parents, School Teachers

Details

"Escola Legal" anti-piracy/counterfeiting project (since 2007) to inform primary school students (7 to 14 year olds), their parents and teachers about piracy/counterfeiting and its consequences; objective: raising awareness about intellectual property and piracy/counterfeiting among school communities and thus reduce it

Includes: teaching kit ("Kit para educadores do Escola Legal"), informational videos, blog, debates, conferences, workshops, training for school teachers

Links

http://projetoescolalegal.blogspot.com/

http://www.amcham.com.br/

http://www.amcham.com.br/comites/comite2004-11-11a

http://www.mpaal.org.br/br/encerramento.htm

http://www.mp.go.gov.br/portalweb/hp/8/docs/projeto_escola_legal_2008_-_goiania.slides.pdf

http://www.projetoescolalegal.org.br/

[Date Added/Updated: Feb 3, 2010]

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