IP Outreach in Practice > IP Crime
Overview
Organizer: | Câmara Americana de Comércio (AmCham) |
Country/Territory: | Brazil |
Language: | Portuguese |
Focus: | General Counterfeits, General Piracy |
Outreach Tools: | Cartoon Animations / Comics, Curriculum Materials, Events, Films / Videos, School Visits, Social media, Training, Website |
Target Audience: | Kids / Tweens / Teens, Parents, School Teachers |
Details
"Escola Legal" anti-piracy/counterfeiting project (since 2007) to inform primary school students (7 to 14 year olds), their parents and teachers about piracy/counterfeiting and its consequences; objective: raising awareness about intellectual property and piracy/counterfeiting among school communities and thus reduce it
Includes: teaching kit ("Kit para educadores do Escola Legal"), informational videos, blog, debates, conferences, workshops, training for school teachers
Links
http://projetoescolalegal.blogspot.com/
http://www.amcham.com.br/comites/comite2004-11-11a
http://www.mpaal.org.br/br/encerramento.htm
http://www.mp.go.gov.br/portalweb/hp/8/docs/projeto_escola_legal_2008_-_goiania.slides.pdf
[Date Added/Updated: Feb 3, 2010]