Presentation by Mr. Flavio Innocenzi: GI-Branding - Combining Tradition and Innovation for a Value Based approach. How to Differentiate GIs Through Neurobranding.
| رمز الوثيقة | WIPO/GEO/TBS/23/PANEL 1/2 |
| الاجتماعات ذات الصلة | WIPO/GEO/TBS/23 |
| تاريخ النشر | 20 يونيو 2023 |
| English | Presentation by Mr. Flavio Innocenzi: GI-Branding - Combining Tradition and Innovation for a Value Based approach. How to Differentiate GIs Through Neurobranding. |