Brand Management: Role of Trademarks, Collective/Certification Marks, Geographical Indications and Industrial Designs as Marketing Tools for SMEs: Practical Experience and Case Studies
Código de los documentos | WIPO-QCCI/IP/DOH/03/DOC.4 |
Reuniones conexos | WIPO-QCCI/IP/DOH/03 |
Fecha de publicación | 1 de enero de 2003 |
English | Brand Management: Role of Trademarks, Collective/Certification Marks, Geographical Indications and Industrial Designs as Marketing Tools for SMEs: Practical Experience and Case Studies |