Presentation by Mr. Flavio Innocenzi: GI-Branding - Combining Tradition and Innovation for a Value Based approach. How to Differentiate GIs Through Neurobranding.
Código de los documentos | WIPO/GEO/TBS/23/PANEL 1/2 |
Reuniones conexos | WIPO/GEO/TBS/23 |
Fecha de publicación | 20 de junio de 2023 |
English | Presentation by Mr. Flavio Innocenzi: GI-Branding - Combining Tradition and Innovation for a Value Based approach. How to Differentiate GIs Through Neurobranding. |