Session III: Trademarks and Branding Strategies of SMEs; Importance of Licensing and Franchising; Examples and Case Studies
Code du document | WIPO/IP/HCM/03/3 |
Réunion(s) connexe(s) | WIPO/IP/HCM/03 |
Date de publication | 1 octobre 2003 |
English | Session III: Trademarks and Branding Strategies of SMEs; Importance of Licensing and Franchising; Examples and Case Studies |