"Looking Good" - The Role of Design in Branding
Code du document | WIPO-KIPO-KWIA/INV/SEL/14/E/LEONG |
Réunion(s) connexe(s) | WIPO-KIPO-KWIA/INV/SEL/14 |
Date de publication | 26 mai 2014 |
English | "Looking Good" - The Role of Design in Branding Prepared by Ms. Susanna H.S. Leong, Associate Professor and Vice Dean, NUS Business School, National University of Singapore |