Exploiting Intellectual Property Assets: Overview of Licensing, Franchising and Merchandising
Индекс документа | WIPO/SMES/ULN/13/S/LEONG |
Мероприятия по теме | WIPO/SMES/ULN/13 |
Дата публикации | 16 мая 2014 г. |
English | Exploiting Intellectual Property Assets: Overview of Licensing, Franchising and Merchandising Prepared by Susanna H.S. Leong, Assistant Professor and Vice Dean, NUS Business School, National University of Singapore |