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Generative AI

WIPO Conversation, IP and Frontier Technologies


Author: World Intellectual Property Organization

Publication year: 2024

License: Attribution 4.0 International (CC BY 4.0)

DOI: English, Français, Español, عربي, 中文, Русский

Generative artificial intelligence (AI) has the potential to disrupt every industry and many parts of our lives – promising both competitive advantage and creative destruction. But how creative and imaginative is generative AI, what are the potential implications for human creators and how do we ensure that the IP system continues to foster innovation and creativity in the age of AI?

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