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WIPO Co-Organizes Exhibition with Swiss Watch Industry Federation in Geneva

Geneva, September 23, 2005
Press Releases PR/2005/415

An exhibition co-organized by the World Intellectual Property Organization (WIPO) and the Swiss Watch Industry Federation (FH) entitled "Creators in Perpetual Movement," which highlights the evolution of the watch industry and the ever-increasing importance of intellectual property to that sector, will open at the Hotel Crowne Plaza in Geneva on September 24, 2005.

The event, which will feature brands such as Delance, F.P. Journe, Hublot, Longines and Tissot, with the participation of Worldtempus and the Centre International de la Documentation Horlogère (CIDH), representing brands such as Cartier, De Grisogono, and Franck Muller, will also demonstrate how these and many other companies in the business of time-keeping have been able to use the intellectual property system to promote their products in the marketplace.

Time is money is literally money in the watch industry and the intellectual property system plays a pivotal role in securing the economic value of the expertise and creativity of watch-makers around the globe. In today's highly competitive business environment, IP rights in the form of patents, trademarks, designs and copyright, are a very important means by which industries, such as the watch industry, can protect their business interests whilst at the same time fuelling a cycle of innovation and creativity which enriches the economic, social and cultural fabric of societies across the globe. Strategic use of the IP system enables companies, both large and small, to convert the innovation and genius that is encapsulated in the design and manufacture of a watch, into tangible economic benefit.

WIPO works to promote effective management and use of intellectual property to promote economic, social and cultural benefit worldwide. This event offers an opportunity for exhibitors and the public to obtain information about the full range of services provided by WIPO to enhance the competitiveness of business. In addition to the various support programs that are available, in particular, to small and medium-sized enterprises (SMEs), WIPO offers number of services which facilitate the process of obtaining international protection for patents, trademarks and designs. Further information about these and other services are available from the WIPO website.

The exhibition is open to the public from September 24 to October 14 from

10 a.m. to 6 p.m.. Entry is free-of-charge.https://www.wipo.int/pressroom/en/prdocs/2005/wipo_pr_2005_415.html

For further information, please contact the Media Relations & Public Affairs Section at WIPO: Tel: +41 22 338 8161 or 338 9547; e-mail: publicinf@wipo.int

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