Photo from Linked Stage Graph
Today, the works of almost no living composers are performed on global opera stages.
This is particularly surprising if you consider that the creation of new opera flourished throughout most of the 20th century, with the introduction of moderate terms of copyright protection incentivizing the creation of new, high-quality operas.
Why are we not seeing more performances of modern operas? What are the factors that have driven new works off the stage?
While previous research has focused around how copyright incentivizes composers to create new work, we’ll be taking a look at the economic role of copyright and how it affects opera houses’ decisions around staging and reusing works.
Is granting exclusive rights to new opera works actually excluding them from the stage?
Let’s find out.
Photo from Linked Stage Graph
Opera is an exception within the creative economy because it relies on a large body of popular public domain works for which the copyright has expired; a unique scenario which isn’t the case for many other creative fields.
Generally speaking, professional opera companies often share performance venues with other performing art companies, including ballet or spoken theatre, and in many places rely heavily on public funding.
This means the number of performances that can be staged is limited.
On an economic level, the fixed amount of performance slots increases the competition between works of opera, especially between established works in the public domain and new operas.
Is copyright also affecting which works are staged more often today and influencing how opera houses are choosing their repertoire?
Does copyright actually encourage the creation and promotion of new opera works?
Photo by Maria Bayo on Unsplash
Photo from Linked Stage Graph
To investigate, we started by building a large-scale data set of opera performances staged in more than 200 countries and programmed over six seasons (2012/13 to 2017/18).
Then, we categorized each composition produced and performed on stage as either protected by copyright and requiring the opera house to license the composer’s work or as in the public domain and not requiring licensing.
The data allowed us to look specifically at new productions. New productions are an important entry point for new works.
It showed that new productions are rarely staged, accounting for approximately 20 percent of all performances.
Verdi
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19th
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La traviata
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Bizet
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19th
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Carmen
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Mozart
|
18th
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Die Zauberflöte
| |
Puccini
|
19th
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La bohème
| |
Puccini
|
19th
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Tosca
| |
Rossini
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18th
|
Il barbiere di Siviglia
| |
Mozart
|
18th
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Le nozze di Figaro
| |
Verdi
|
19th
|
Rigoletto
| |
Mozart
|
18th
|
Don Giovanni
| |
Puccini
|
19th
|
Madame Butterfly
| |
Strauss
|
19th
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Die Fledermaus
| |
Humperdinck
|
19th
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Hänsel und Gretel
| |
Verdi
|
19th
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Aida
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Lehar
|
19th
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Die lustige Witwe
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Donizetti
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18th
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L’elisir d’amore
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Puccini
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19th
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Turandot
| |
Tchaikovsky
|
19th
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Eugene Onegin
| |
Mozart
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18th
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Cosi fan tutte
| |
Leoncavallo
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19th
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Pagliacci
| |
Verdi
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19th
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Nabucco
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Donizetti
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18th
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Lucia di Lammermoor
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Verdi
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19th
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Il trovatore
| |
Verdi
|
19th
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Un ballo in maschera
| |
Wagner
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19th
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Der fliegende Holländer
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Rossini
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18th
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La cenerentola
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Mascagni
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19th
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Cavalleria rusticana
| |
Offenbach
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19th
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Les contes d’Hoffmann
| |
Kalman
|
19th
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Die Csárdásfürstin
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Gounod
|
19th
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Faust
| |
Donizetti
|
18th
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Don Pasquale
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Verdi
|
19th
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Don Carlos
| |
Bellini
|
19th
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Norma
| |
Verdi
|
19th
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Falstaff
| |
Gluck
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18th
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Orfeo ed Euridice
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Verdi
|
19th
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Otello
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Puccini
|
19th
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Gianni Schicchi
| |
Beethoven
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18th
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Fidelio
| |
Kalman
|
19th
|
Gräfin Mariza
| |
Mozart
|
18th
|
Die Entführung aus dem Serail
| |
Dvorak
|
19th
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Rusalka
| |
Weber
|
18th
|
Der Freischütz
| |
Bernstein
|
20th
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Candide
| |
Mozart
|
18th
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La clemenza di Tito
| |
Tchaikovsky
|
19th
|
Pikovaya Dama
| |
Strauss
|
19th
|
Salome
| |
Tchaikovsky
|
19th
|
Iolanta
| |
Strauss
|
19th
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Eine Nacht in Venedig
| |
Verdi
|
19th
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Macbeth
| |
Verdi
|
19th
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Simon Boccanegra
| |
Verdi
|
19th
|
La forza del destino
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Photo by Gabriel Santos Fotografia on Pexels
In principle, copyright grants composers with exclusive rights to capitalize on their works for the copyright term. Licensing income should allow them to recuperate their initial investment and go on to create more new work.
In the case of opera, however, this logic might not always hold up.
New, avant-garde works tend to attract smaller crowds and sell at lower ticket prices compared to the many popular works in the public domain. Opera houses have low expected revenues from these performances so the cost of licensing them from composers becomes too high.
All this can hinder the discovery of new works as they cannot grow in popularity on stages. In turn, this limits licensing income for these contemporary composers, which ultimately drives them to create fewer new works.
In the end, it’s the conundrum of the chicken or the egg.
Without copyright, innovative new operas wouldn’t be created in the first place; yet with copyright, we could end up with fewer and fewer of these new operas making it onto the stage.
So what exactly is the effect of copyright protection on staging? What can be done to help new operas find their audience?
Photo from Linked Stage Graph
Photo by Manuel Nageli on Unsplash
Our research shows that once the copyright in an individual work expires, there is an increase in the total number of performances.
More specifically, a composition will have on average 15 percent more stage performances when it is in the public domain.
more stage performances when a work is in the public domain
It is likely licensing costs that are causing opera companies to opt for the public domain works which are often more profitable. Moreover, opera houses may strategically choose to wait to stage a work until it’s in the public domain to avoid the licensing costs.
While moderate copyright terms may incentivize the creation of new opera when the composer is living, they also restrict opera houses from bringing new, innovative opera to their stages and reusing these works.
Photo from Linked Stage Graph
When it comes to new and experimental performances of opera, budgeting tends to be particularly tight and the commercial risk is higher.
Data from opera revivals in the early 20th century show that copyright status affects the staging of new opera from early on, right after their premiere, and it restricts how popular the work can become.
So copyright may act as a barrier to entry and licensing cost hurdle for new, more avant-garde operas, particularly for new productions that are outside of an opera house’s standard production repertoire.
In order to discover new opera, it is critical that these new works are performed on stage so they can gain recognition and popularity among audiences.
Photo by Do The Lan on Pexels
Photo from Linked Stage Graph
Our research highlights the access costs and barriers to entry of copyright as it applies to new works and the reuse of works throughout the entire lifecycle of a new opera.
In the case of opera, good copyright policies will not only protect the financial interest of the composer, but also safeguard creativity and artistic freedom on later opera stages to incentivize the reuse of copyrighted work.
A simple solution could be granting rights to art directors for their stage productions. Granting multiple rights, however, can also mean increased costs of negotiation which could discourage additional staging.
What’s needed is a copyright framework and complimentary cultural policies that give enough space for new operas and find ways to incentivize the reuse of new works to establish a more level playing field with public domain opera.
Photo by Kael Bloom on Unsplash
In many countries, rights are negotiated between opera houses and composers on a case-by-case basis. This can make things more costly to negotiate for everyone involved.
Deals and fees could be more easily streamlined and optimized under collective management via an organization that would represent composers and their interests to opera houses.
If a collective management system were to be implemented in opera licensing, the savings would have to outweigh the costs of having such a system in place.
Photo by JJ Jordan on Pexels
If new works and new productions don’t make it onto the stage, then the incentive to create them won’t work.
So stakeholders in the opera business are beginning to rethink ways to give space for living composers and their copyright protected works.
For example, recent discussions have been focused on negotiating rights for streaming opera online and using streaming as a marketing tool for live performances, particularly for the dissemination of new opera works, as streaming and digital technologies become more prominent.
This can create more space to showcase and promote new works if licensing costs are lower than stage productions.
Furthermore, some industry stakeholders have proposed the idea of subsidizing new works from living composers by continuing to collect revenues and royalty income from popular works, even after the copyright has expired.
Photo by Michel Catalisano on Unsplash